That’s a shame, since sunglasses have become a year-round staple. According to the Vision Council of America, 112 million non-prescription sunglasses were sold last year, and though most sunglasses are still sold during warmer seasons, retailers are reporting increases in year-round sales.
As sunglasses join the ranks of handbags and shoes as luxury status symbols, more designers are joining the fray. Within the past year, luxury brands such as Karl Lagerfeld and Pucci have launched eyewear. The market is growing, and so is the variety available to consumers as designs become more streamlined and sophisticated. People are starting to look at sunglasses differently, as a more premium accessory,”says Hansen, whose stores offer visitors complimentary drinks and chocolates while they shop. That’s why it is important to find a pair that suits your face shape.
The size of your sunglasses should be proportional to your face size. It’s important to look for frames that complement a face by softening or drawing attention away from its more prominent features. Lozac’h, for example, needed a frame that would widen his long face. Don’t look for larger frames if you have a small face and vice versa. Oval-shaped faces are symmetrical, so most styles will work. These lucky few can experiment with different shapes, styles and colors. To elongate rounder faces, look for frames equal to or slightly wider than the broadest part of the face. Avoid round frames and go for straight or angular shapes that will create a longer profile. Classic black frames designed by Balenciaga and Tiffany, both newcomers to the eyewear market, are wider at the temples, drawing attention away from the
middle of the face. Reduce strong angles on square faces with soft, curvy styles. Steer clear of square frames and go for something slightly
rounded at the edges to soften the jaw line and add length. Proenza Schouler’s round-lens frames extend outward at the top and taper in at the bottom to create a more defined look.
To widen or shorten a rectangular face, experiment with different lines. Horizontal lines will widen the face, while vertical lines will lengthen it. Round frames will help balance a narrow chin or high forehead. Tortoise shell frames by Salvatore Ferragamo and Fendi soften the edges of the face through the use of color and gradient lenses. The texture of the tortoise-
shell adds subtle lines. For diamond-shaped faces, opt for frames that widen the rest of the face. Oval and rimless frames will complement wide or high cheekbones. Shield sunglasses by Persol wrap around the face and slim down the eye area. Heart shaped or triangular faces are widest at the forehead and narrow at the jaw Select frames that will balance the face by broadening the lower part of the face. Drawing attention to the eye area will also soften this lower portion. Frames with a straight top line, such as aviators, will do the trick. Round frames, like Jimmy Choo’s Charley aviators, flatter female faces, while rectangular frames, such as those made by Dolce & Gabbana, update the more traditional teardrop shape for men. Finding the right pair of sunglasses can take some time–and a few good long looks in the mirror. While having a keen, trained eye helps, there’s no complete science to the search. Knowing yourself is key. Face shape is important, but so is individuality